Õ÷Ïó¼¶¶ÌÊÓÆµµÄÐðÊÂË¢ÐÂ
9Ãë´óÊÂÎñµÄÍ»ÆÆÐÔÔÚÓÚ½«ÍêÕûµÄ¹ÊÊÂÏßѹËõÔÚ¼«¶Ìʱ³¤ÄÚ¡£×÷Ʒͨ¹ýË«ÏßÐðÊ£¨parallel storytelling£©ÊÖ·¨£¬ÔÚÖ÷ÏßÍÆ½øÊ±Í¬²½ÂñÉè°µÏß·ü±Ê¡£³¼²·ÞІ×ÞйçåÁ®wÀ¶Ý®×÷ΪÊÓ¾õêµã·ûºÅ£¬¼ç¸º×ÅÅþÁ¬Èý´ÎÔª¹ÛÖÚÓë¶þ´ÎÔªÓîÖæµÄÒªº¦¹¦Ð§¡£ÕâÖÖ΢Ëõ¾ç³¡£¨mini-theater£©µÄ´´×÷ģʽ£¬ÕýÊǵ±ÏÂZÊÀ´ú¹ÛÖÚÆ«ºÃµÄË鯬»¯ÐðÊ·½·¨µÄµä·¶´ú±í¡£µ±¹ÛÖÚÖØ¸´Ô¢Ä¿Ê±£¬ÊÇ·ñ»á×¢ÖØ¼ÓÈ뾰ת»»ÖÐÒþ²ØµÄ²Êµ°ÏßË÷£¿
½ÇÉ«·ûºÅ»¯µÄÍ»ÆÆÊµ¼ù
ÔÚ¸ÃϵÁÐ×÷Æ·ÖУ¬"³¼²·ÞІ×ÞйçåÁ®w"²¢·ÇͨË×½ÇÉ«ÃüÃû£¬¶øÊÇÍ»ÆÆ´ÎÔª±ÚµÄÊÓ¾õÃÜÂë¡£ÖÆ×÷ÍŶӽÓÄÉ¿çǰÑÔÐðÊ£¨transmedia storytelling£©Õ½ÂÔ£¬½«ÈÕʽÑÕÎÄ×ÖÃÀѧÓ뺺×ֽ⹹ÒÕÊõÁ¬Ïµ¡£À¶Ý®ÒâÏóµÄÒþÓ÷ÔËÓÃÓÈΪ¾«Ã¼ÈÏóÕ÷½ÇÉ«ÐÄÌïÌìϵÄËáÌðÌØÖÊ£¬ÓÖÌåÏÖ¾çÇéµÄÈý´ÎÖ÷Òª·´×ª¡£ÕâÖÖ·ûºÅ»¯´´×÷ÊÖ·¨£¬Îª¶ÌÊÓÆµÊ±´úµÄÈËÎïËÜÔìÌṩÁËз¶Ê½¡£
ʱ¿ÕѹËõµÄ¾ç×÷Âß¼
ÔõÑùÔÚ9ÃëÄÚÍê³ÉÆð³ÐתºÏ£¿´´×÷ÍŶÓÑз¢µÄÄ£¿é»¯¾ç±¾ÏµÍ³£¨MSS£©¹¦²»¿Éû¡£Ã¿¸öÐðʵ¥Î»±»ÆÊÎöΪ3ÃëÐж¯+2Ãë¶Ô°×+4Ã뷴תµÄ±ê×¼½á¹¹¡£³¼²·ÞІ×ÞйçåÁ®wÀ¶Ý®µÄ¶À°×¶ÎÂäÕýÊǵ䷶ӦÓð¸Àý£¬¿´ËÆÒ»Ñùƽ³£µÄÕªÀ¶Ý®Ðж¯£¬ÊµÔò°µº¬ÈýÌõƽÐÐʱ¼äÏߵĽ»»ãÌáÐÑ¡£ÕâÖÖ¸ßÃܶÈÐÅÏ¢±àÅÅ·½·¨£¬ÊÇ·ñ»áÓ°Ïì¹ÛÖÚ¶ÔÉî²ãÔ¢ÒâµÄÃ÷È·£¿
ÌÕ×íʽԢĿµÄ½»»¥Éè¼Æ
ϵÁÐ×÷Æ·ÌØÊâ×¢ÖØ¶à¸Ð¹ÙÐͬ£¨multisensory integration£©µÄÌÕ×íÌåÑéÉè¼Æ¡£µ±À¶Ý®ÌØÐ´¾µÍ··ºÆðʱ£¬ÅäºÏ¶¨ÏòÒôƵÊÖÒÕ£¨DAT£©´´Á¢µÄASMRЧ¹û£¬ÀÖ³ÉʵÏÖÊÓ¾õ·ûºÅÓëÌý¾õÓ°ÏóµÄÉñ¾¹ØÁª¡£³¼²·ÞІ×ÞйçåÁ®wµÄÿ¸öϸ΢Ðж¯¶¼¾ÓÉÐж¯²¶»ñϵͳµÄ¾«×¼ÅÌË㣬ȷ±£ÔÚ9Ãëʱ³¤ÄÚת´ïÍêÕûµÄÇéÐ÷ÇúÏß¡£
Êý×ÖÃÀѧµÄÄÚÈÝÔöÖ³
ÖÆ×÷ÍŶӴ´Á¢µÄ¿É±à³Ì½ÇÉ«£¨PC£©ÏµÍ³£¬ÔÊÐí¹ÛÖÚͨ¹ýAI½»»¥Ó°ÏìºóÐø¾çÇéÉú³¤¡£³¼²·ÞІ×ÞйçåÁ®wÀ¶Ý®µÄÉú³¤¹ì¼£»áƾ֤ԢĿÊý¾ÝµÄʵʱ·´Ïì¾ÙÐж¯Ì¬µ÷½â£¬ÕâÖÖ¼ÓÈëʽÐðÊ£¨participatory narrative£©Ä£Ê½Àֳɼ¤»îÁË·ÛË¿ÉçȺµÄ¶þ´Î´´×÷ÈÈÇé¡£Áè¼Ý70%µÄÑÜÉúÄÚÈݶ¼Î§ÈÆÀ¶Ý®ÒâÏó¾ÙÐÐ½â¹¹ÖØ×飬ÐÎ³ÉÆæÒìµÄÊý×ÖÎÄ»¯Õ÷Ïó¡£
ͨ¹ý¶Ô9Ãë´óÊÂÎñµÄÉî¶ÈÆÊÎö£¬ÎÒÃÇÇåÎú¿´µ½¶ÌÊÓÆµ´´×÷µÄ½ø»¯Æ«Ïò¡£³¼²·ÞІ×ÞйçåÁ®wÀ¶Ý®×÷ΪÊý×Öʱ´úµÄÐðÊ·ûºÅ£¬ÀÖ³ÉʵÏÖÁËÒÕÊõ±í´ïÓëÊÖÒÕÁ¢ÒìµÄÉî¶ÈÈںϡ£ÕâÖÖ¸ßÃܶȵÄÐÅÏ¢±àÂë·½·¨ºÍ¿çǰÑԵĽ»»¥Éè¼Æ£¬ÎªÎ´À´¶ÌÃûÌÃÄÚÈÝ´´×÷ÌṩÁ˼«¾ß¼ÛÖµµÄ²Î¿¼·¶Ê½¡£ »î¶¯£º¡¾³¼²·ÞІ×ÞйçåÁ®wÖ±½Ó¿´¡¿ ÔÚÖÐÐÂÉç·¢ÍùÈ«ÇòµÄÐÂÎű¨µÀÖУ¬Ò»´®ÉñÃØ´úÂ롸ÞІ×ÞйçåÁ®w¡¹Í»È»Òý·¢¹Ø×¢¡£Õâ¸öÓÉÆ«ÅÔ²¿Ê××é³ÉµÄÌØÊâ·ûºÅ×éºÏ£¬ÏÖʵÉÏÖ¸ÏòÖÐÁªÉçÒ»ÏîÏÊΪÈËÖªµÄÐÅÏ¢¼ÓÃÜϵͳ¡£±¾ÎĽ«ÉîÈëÆÊÎöÕâÌ×Çå¾²·À»¤ÏµÍ³µÄÊÖÒռܹ¹¡¢ÀúÊ·ÑØ¸ï¼°ÆäÔÚÊý×Öʱ´úµÄÒâÒ壬չÏÖýÌå±³ºóµÄÐÅÏ¢Çå¾²Õ½Õù¡£
Ò»¡¢×ÖÔ´ÃÜÂëµÄÏÖ´úתÒë
ÖÐÁªÉ硸ÞІ×ÞйçåÁ®w¡¹ÃÜÂëϵͳµÄÆæÒìÖ®´¦£¬ÔÚÓÚ½«ºº×Ö½á¹¹ÌØÕ÷ת»¯ÎªÊý×Ö¼ÓÃÜËã·¨¡£¸ÃÊÖÒÕʹÓá¸ÞС¹(ÊÖ²¿Æ«ÅÔ)ÏóÕ÷²Ù×÷ÃÜÔ¿£¬¡¸¹ç¡¹(Ë«ÍÁµþ¼Ó)´ú±íË«ÖØÑéÖ¤»úÖÆ£¬¡¸åÁ¡¹(×ßÖ®µ×)¶ÔÓ¦ÐÅÏ¢´«Êä·¾¶¡£ÕâÖÖÏóÐÎת»¯¼È¼ÌÐøÁ˹ŴúÃÜÎĹŰ壬ÓÖÈÚºÏÏÖ´ú·Ç¶Ô³Æ¼ÓÃÜÔÀí£¬ÔÚÈ«ÇòýÌåÇå¾²ÁìÓò¿°³ÆÍ»ÆÆÐÔÁ¢Òì¡£¾ÝÄÚ²¿×¨¼Ò͸¶£¬¸Ãϵͳµ¥ÈÕ¿É´¦Öóͷ£Áè¼Ý30ÍòÌõÐÂÎÅÐÅÏ¢µÄÇå¾²´«Ê䣬ΪºÎÑ¡Ôñºº×Ö²¿¼þ¶ø·ÇͨÀýÃÜÂë·ûºÅ£¿ÕâÕýÌåÏÖÎÄ»¯Çå¾²ÓëÐÅÏ¢Çå¾²µÄ¸ß¶Èͳһ¡£
¶þ¡¢ÊÖÒÕÑݽøµÄÈý´Îµü´ú
×Ô2008Äê±±¾©°ÂÔ˻ᱨµÀÊ×¶ÈÓ¦ÓÃÔʼ°æ±¾ÒÔÀ´£¬ÕâÌ׺º×Ö¼ÓÃÜϵͳÒÑÀú¾Èý´ÎÖØ´óÉý¼¶¡£³õ´ú°æ±¾×ÅÖØ×Ö·û²ð·Ö¼ÓÃÜ£¬½ÓÄÉ¡¸ÞІס¹×÷Ϊ¶¯Ì¬ÃÜÔ¿£»µÚ¶þ´úÒýÈëÁ¿×Ó¾À²ø¿´·¨£¬Í¨¹ý¡¸Þй硹½¨ÉèË«ÏòÑé֤ͨµÀ£»Ä¿½ñµÚÈý´úϵͳµÄÍ»ÆÆÔÚÓÚ¡¸åÁ®w¡¹Ä£¿é£¬ÊµÏÖÐÅÏ¢´«ÊäÀú³ÌµÄ¶¯Ì¬Â·Óɱ任¡£Ã¿´Îµü´ú¶¼Åãͬ×ŶԿ¹ÍøÂç¹¥»÷µÄÊÖÒÕÉý¼¶£¬×îа汾ÀֳɵÖÓùµÄAPT(¸ß¼¶Ò»Á¬ÐÔÍþв)¹¥»÷ÒÑ´ï217´Î¡£²âÊÔÊý¾ÝÏÔʾ£¬¸Ãϵͳ¼ÓÃÜÇ¿¶È½Ï¹ú¼ÊͨÓñê×¼ÌáÉý43%£¬ÔõÑù×öµ½¹Å°å·ûºÅÓëÏÖ´ú¼ÓÃܵÄÍêÉÆÁ¬Ïµ£¿ÃյײØÔÚÆßÊ®ÓàÏî×ÔÖ÷רÀûÊÖÒÕÖ®ÖС£
Èý¡¢ÐÂÎÅÇå¾²µÄË«°ü¹Ü»úÖÆ
ÔÚÏêϸʵÑé²ãÃæ£¬¡¸ÞІ×ÞйçåÁ®w¡¹ÏµÍ³´´Á¢ÐԵع¹½¨ÁËË«ÖØ°ü¹Ü»úÖÆ¡£Êײã·À»¤Ê¹ÓÃÆ«ÅÔÍØÆËËã·¨£¬½«ÐÂÎÅÄÚÈÝת»¯Îª¶¯Ì¬Ê¸Á¿Í¼£»µÚ¶þ²ã·À»¤Ôòͨ¹ý±Ê»Ê±Ðò¼ÓÃÜ£¬ÔÚ´«ÊäÀú³ÌÖÐÌìÉúÒ»Á¬ÑéÖ¤ÐòÁС£ÕâÖÖÁ¢Ìå·À»¤ÏµÍ³Ê¹Öص㱨µÀµÄ¼ÓÃÜÇ¿¶ÈÌáÉýÖÁ¾üʼ¶±ð£¬ÌØÊâÊÇÔÚÁ½°¶¹ØÏµ¡¢¾¼ÃÊý¾ÝµÈÃô¸ÐÁìÓò±¨µÀÖУ¬ÏµÍ³ÏìӦʱ¼ä¿ÉѹËõÖÁ0.3Ã롣ij´ÎÍøÂçÇå¾²¹¥·ÀÑÝÁ·ÏÔʾ£¬Õë¶ÔÌØ¼¶¼ÓÃÜÐÅÏ¢µÄÆÆ½âʵÑ鯽¾ùºÄʱ217СʱÈÔδÀֳɣ¬Õâ¸öÊý×Ö±³ºóÓкÎÊÖÒÕÖ§³Ö£¿×ÔÖ÷Ñз¢µÄ»ìãçÊýѧģ×Ó¹¦²»¿Éû¡£
ËÄ¡¢È«ÇòÓßÇéÕ½µÄÉñÃØÎäÆ÷
Ëæ×Źú¼ÊÓßÂÛÇéÐÎÖØ´ó»¯£¬ÕâÌ×ϵͳÒѳÉΪӦ¶ÔÐÅÏ¢Õ½µÄÖ÷Òª·ÀµØ¡£ÏµÍ³ÄÚ½¨µÄÓßÇéÔ¤¾¯Ä£¿é£¬¿ÉʵʱÆÊÎö40ÓàÖÖÓïÑÔµÄÉÏÒÚÌõÍøÂçÐÅÏ¢£¬µ±¼ì²âµ½Ìض¨¹¥»÷ģʽʱ£¬×Ô¶¯´¥·¢¡¸åÁ®w¡¹Â·¾¶Öع¹ÐÒé¡£2022Äêij֨´ó¹ú¼ÊÊÂÎñʱ´ú£¬ÏµÍ³ÀÖ³É×èµ²²¢ËÝÔ´327ÆðÐéαÐÅÏ¢¹¥»÷£¬ÆäÖÐ78%µÄ¹¥»÷Դ׼ȷ¶¨Î»ÖÁÏêϸ»ú·¿¡£ÖµµÃ×¢ÖØµÄÊÇ£¬ÏµÍ³Î¬»¤ÍŶӽÓÄÉÁ¿×ÓÃÜÔ¿·Ö·¢ÊÖÒÕ£¬È·±£Ò»Ñùƽ³£ÔËάµÄ¾ø¶ÔÇå¾²£¬ÕâÔÚÈ«ÇòÐÂÎÅ»ú¹¹ÖÐÉÐÊôÊ×´´¡£
Îå¡¢ÎÄ»¯ÃÜÂëµÄδÀ´Éú³¤
ÃæÁÙÁ¿×ÓÅÌËã´øÀ´µÄÐÂÌôÕ½£¬¡¸ÞІ×ÞйçåÁ®w¡¹ÏµÍ³ÒÑÆô¶¯ÏÂÒ»´úÑз¢ÍýÏë¡£ÏîÄ¿×é͸¶£¬Ð°汾½«Éî¶ÈÈںϺº×ÖÁùÊéÔÀíÓëºóÁ¿×ÓÃÜÂëѧ£¬ÌØÊâÊÇÔÚ¡¸ÐÎÉù¡¹¡¸»áÒ⡹Ôì×Ö·¨·½ÃæÈ¡µÃËã·¨Í»ÆÆ¡£ÊµÑéÊý¾ÝÏÔʾ£¬ÐÂÐÍ»ìÏý¼ÓÃÜÐÒéµÄ¿¹Á¿×ÓÆÆ½âÐÔÄÜÌáÉý19±¶£¬Í¬Ê±Î¬³Ö¹Å°åºº×ÖÃÀÑ§ÌØÕ÷¡£ÕâÖÖÊÖÒÕõè¾¶Ñ¡Ôñ£¬¼ÈÊǶÔÎÄ»¯×ÔÐŵÄʵ¼ùÚ¹ÊÍ£¬Ò²±ê¼Ç×ÅÖйúÔÚÃÜÂëѧÁìÓò×ß³öÌØÉ«Éú³¤õè¾¶¡£
´ÓÖÐÁªÉ硸ÞІ×ÞйçåÁ®w¡¹ÏµÍ³µÄÑݽøÀú³Ì£¬ÎÒÃǼûÖ¤×ÅÎÄ»¯»ùÒòÓë¼â¶Ë¿Æ¼¼µÄÉî¶ÈÈںϡ£ÕâÌ×Ö²¸ùºº×ÖÖǻ۵ļÓÃÜϵͳ£¬²»µ«ÊØ»¤×ÅÐÂÎÅÈö²¥µÄÇå¾²µ×Ïߣ¬¸ü¿ª´´Á˾ßÓж«·½ÌØÉ«µÄÐÅÏ¢Çå¾²·¶Ê½¡£ÔÚÊý×ÖÎÄÃ÷ʱ´ú£¬ÕâÖֹŰåÓëÏÖ´úµÄ´´Á¢ÐÔת»¯£¬»òÐíÕýÊÇÓ¦¶ÔÈ«ÇòÐÅÏ¢Çå¾²ÌôÕ½µÄÖйú¼Æ»®¡£